Our net promoter score has never dropped below +83. This is judged by clients. A score can vary from -100 to +100. Above + 80 is deemed to be world leading. The industry average is +19.

It avoids all fee creep that is so common in traditional firms.

It encourages proper planning from the outset and a focus on value and the efficiency of execution.

It means lawyers share in the risks.

Why should lawyers be guaranteed 40% profit year in year out? It provides the price pressure of being more efficient.

It has been offered countless times and never been called.

This is how we know that they will operate commercially and in your interest – they have skin in the game and their success correlates directly with the quality of service that they provide.

Every lawyer to join the firm undertakes a rigorous 7 part recruitment journey to ensure that they have the right approach to both delivery of advice and to client service. Once they have joined, they work closely with our Development Office to ensure a culture of continuous improvement runs throughout the firm and our level of service continuously improves.

To this end we have developed inspire* our social business – a revolutionary approach to giving back to our communities. inspire* gives our business a purpose beyond profits and we are proud to be supporting communities and causes at the grass roots. Read more at www.inspirecharity.co.uk

Like a Marine, a Juilliard pianist, a NASA scientist or a Harvard or Oxford man or woman – you should spot them by a number of key character traits, hallmarks which are common across the practice, yet distinctive in their nature. These are:

Personality – Everyone wants to work with people they like! People who you look forward to working with, have fun with where you can, and who add value wherever possible!

Presence – What is presence? You know it when you see it. You want the reassurance that your lawyer is confident (without being arrogant), has courage in their conviction and incites trust by the way they operate.

Persistence – the hallmark of a good business person is persistence. We want our lawyers to be focused, disciplined and have outstanding determination to reach the best possible results for their clients.